Options Strategy Guide

Naked Puts (Cash-Secured Puts)

Get paid to agree to buy a stock at a price you like.

Beginner Neutral to Bullish Limited profit, significant downside if stock crashes

The Simple Version

Plain English — no jargon
Imagine a friend wants to sell you their car for $10,000. You say: 'I'll pay you $200 today for the right to sell me that car at $8,000 next month.' They take the $200. If the car stays worth more than $8,000, they don't sell — you keep the $200. If the car drops below $8,000, you buy it at $8,000 (but you wanted it anyway at that price). That's selling a cash-secured put.

How It Works — Step by Step

  1. 1 You identify a stock you would be happy to own at a lower price
  2. 2 You sell a put option at your target price (the strike)
  3. 3 You collect premium immediately — this is yours to keep no matter what
  4. 4 If stock stays above strike at expiration — put expires worthless, you keep premium
  5. 5 If stock falls below strike — you buy 100 shares at the strike price (minus premium received)

Real Example

MSFT Illustrative example — not a recommendation
Stock Price
$420.0
Strike Price
$400.0
Premium Collected
$4.5/share
Days to Expiration
30d
Max Profit
$450
Breakeven
$395.5
Annualized Return
13.5%

When to Use It — and When Not To

✓ Use when
  • You want to buy a stock but at a lower price
  • You are happy collecting premium if the stock stays flat
  • Implied volatility is high — more premium available
  • You have cash set aside equal to strike × 100
✗ Avoid when
  • You do not actually want to own the stock if assigned
  • The stock is in a strong downtrend
  • You cannot afford to buy 100 shares at the strike price
  • Earnings are imminent — large gap risk

Greeks & Mechanics (for the experienced trader)

Delta
Negative (short put). You profit if stock stays above strike.
Theta
Positive — time decay works in your favor.
Vega
Negative — rising IV hurts your short put position.
Gamma
Negative — accelerates losses if stock drops sharply.

Key Risks

  • ⚠️ Assignment — you could be forced to buy shares at strike even if stock has collapsed
  • ⚠️ Requires significant capital — strike × 100 must be held in reserve
  • ⚠️ Not a hedge — you still lose money if the stock falls significantly

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