The Clorox Company

CLX Consumer Defensive Household & Personal Products NYSE

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$114.66

+$0.96 (+0.84%)

Open: $112.92 | High: $115.30 | Low: $110.25 | Prev Close: $113.70

Market Cap: $13.99B

Volume: 2.1M | Avg: 2.3M

Last updated: March 09, 2026 at 02:01 AM
Investment Rating
B-

Neutral

Overall Score: 60/100


Rating Breakdown:
DCF Score 4/5
80%
Buy
ROE Score 1/5
20%
Strong Sell
ROA Score 5/5
100%
Strong Buy
D/E Score 1/5
20%
Strong Sell
P/E Score 3/5
60%
Neutral
P/B Score 1/5
20%
Strong Sell

Stock Score Analysis
D

Stock Score: 525

Comprehensive Quality Assessment


Component Breakdown:
Efficiency 50
Financial Health 45
Growth 50
Market Sentiment 10
Risk 50
Lower is better
Valuation 20
Momentum 0

Valuation Metrics
Valuation Ratios
P/E Ratio 18.61
P/B Ratio -111.54
P/S Ratio 2.07
EPS $6.16
Beta 0.57
Shares Outstanding 121.98M

Price Range & Moving Averages
52-Week High $153.90
52-Week Low $96.66
SMA 50 $113.64
SMA 200 $117.58

Dividend Information
Dividend Yield 4.31%
Annual Dividend $4.94

Earnings
Next Earnings May 05, 2026 09:00 PM ET
Financial Ratios
Margins
Gross Margin 44.0%
Operating Margin 15.2%
Net Margin 11.2%

Returns
ROE 1502.5%
ROA 13.5%

Liquidity & Leverage
Debt/Equity -25.74
Current Ratio 0.74
Quick Ratio 0.48
Balance Sheet
Total Assets $5.56B
Total Liabilities $5.08B
Total Equity $321.00M

Cash $167.00M
Total Debt $2.88B
Net Debt $2.71B
Income Statement
Revenue $7.10B
Gross Profit $3.19B
Operating Income $1.18B
Net Income $810.00M

EBITDA $1.40B
Revenue/Share $55.57
Cash Flow
Operating CF $981.00M
CapEx $220.00M
Free Cash Flow $761.00M

Book Value/Share $0.29
Tangible Book/Share $-10.28
Equity/Share $-1.03
Technical Indicators
RSI (14) 31.55 Neutral
MACD
1.09 Signal: 2.96
Volatility 30.76%
Trading Signal Bearish
Performance & Returns
Total Returns
1 Year -14.97%

Risk-Adjusted Returns
Sharpe Ratio -1.11 Poor
Volatility (Ann.) 23.3% Moderate

vs S&P 500 (SPY)
CLX (1Y) -14.97%
S&P 500 (1Y) +13.03%
Alpha (Excess Return) -28.0%
Sector Comparison (Consumer Defensive)
Compared to 30 peers in Consumer Defensive
Metric CLX Sector Avg Percentile
P/E Ratio 18.61 17.08 29%
P/B Ratio -111.54 49.66 0%
ROE (%) 1502.49% 19.20% 100%
Net Margin (%) 11.17% 7.53% 58%
Stock Score 525 488.0 77%
1Y Return (%) -14.97 % +3.98 % 26%
Percentile: 0% = worst in sector, 100% = best in sector
📊 Historical Price Analysis (Last 200 Days)
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Technical Analysis
Ticker Close SMA 5 SMA 8 SMA 13 SMA 50 SMA 200 RSI (14) MACD Volatility (%) Volume Signal SMA Decision
CLX $114.66 $118.92 $121.66 $122.61 $113.47 $117.54 31.55 1.09 30.76% 487405 Strong Short Bearish Stack
Candlestick Patterns

There wasn't any recognizable pattern for the CLX stock

News Sentiment
📊 Ticker 📰 Headline 💭 Sentiment 📡 Source 🔗 URL
CLX Can Clorox's Digital Push Accelerate Operational Efficiency? Neutral zacks.com Read More
CLX Clorox: Unattractive Fundamentals For A High Price Neutral seekingalpha.com Read More
CLX Your Dream Job Awaits: Hidden Valley Ranch is Hiring Four "Ranch-bassadors" for a Flavor Quest Across Europe Neutral prnewswire.com Read More
CLX The Clorox Company (CLX) Presents at Citi's 2026 Global Consumer & Retail Conference 2026 Transcript Neutral seekingalpha.com Read More
CLX Is Clorox's International Expansion Key to Its Long-Term Success? Neutral zacks.com Read More
Recent Insider Trading

No recent insider trading data available for CLX

Company Information

The Clorox Company manufactures and markets consumer and professional products worldwide. It operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers cleaning products, such as laundry additives and home care products primarily under the Clorox, Clorox2, Scentiva, Pine-Sol, Liquid-Plumr, Tilex, and Formula 409 brands; professional cleaning and disinfecting products under the CloroxPro and Clorox Healthcare brands; professional food service products under the Hidden Valley brand; and vitamins, minerals and supplement products under the RenewLife, Natural Vitality, NeoCell, and Rainbow Light brands in the United States. The Household segment provides cat litter products under the Fresh Step and Scoop Away brands; bags and wraps under the Glad brand; and grilling products under the Kingsford brand in the United States. The Lifestyle segment offers dressings, dips, seasonings, and sauces primarily under the Hidden Valley brand; natural personal care products under the Burt's Bees brand; and water-filtration products under the Brita brand in the United States. The International segment provides laundry additives; home care products; water-filtration systems; digestive health products; grilling products; cat litter products; food products; bags and wraps; natural personal care products; and professional cleaning and disinfecting products internationally primarily under the Clorox, Ayudin, Clorinda, Poett, Pine-Sol, Glad, Brita, RenewLife, Ever Clean and Burt's Bees brands. The Clorox Company sells its products primarily through mass retailers; grocery outlets; warehouse clubs; dollar stores; home hardware centers; drug, pet and military stores; third-party and owned e-commerce channels; and distributors, as well as a direct sales force The company was founded in 1913 and is headquartered in Oakland, California.


CEO Linda J. Rendle
Employees 7400
Country US
IPO Date 1983-03-21
Exchange NYSE
Website https://www.thecloroxcompany.com
Sector Consumer Defensive
Industry Household & Personal Products
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Rating Metrics Explained
DCF Score (Discounted Cash Flow)

Measures the intrinsic value of the stock based on projected future cash flows. A higher score indicates the stock is undervalued relative to its DCF valuation.

ROE Score (Return on Equity)

Evaluates how efficiently a company generates profit from shareholders' equity. Higher ROE indicates better profitability and management effectiveness.

ROA Score (Return on Assets)

Measures how efficiently a company uses its assets to generate profit. A higher ROA means better asset utilization and operational efficiency.

D/E Score (Debt-to-Equity)

Assesses the company's financial leverage and risk. Lower debt-to-equity ratios indicate less financial risk and better balance sheet health.

P/E Score (Price-to-Earnings)

Compares stock price to earnings per share. A lower P/E ratio may indicate the stock is undervalued, while a higher ratio could suggest overvaluation or growth expectations.

P/B Score (Price-to-Book)

Compares market price to book value per share. Lower P/B ratios may indicate undervaluation relative to the company's net asset value.


Rating Recommendations:

Each metric is scored on a scale of 1-5, where the scores are determined by comparing the company's performance against industry benchmarks and historical data:

  • Strong Buy (5/5): Excellent score - strong positive indicator
    • The metric significantly outperforms industry averages (top 20% of companies)
    • Indicates exceptional financial health or attractive valuation in that category
  • Buy (4/5): Good score - positive indicator
    • Above-average performance (top 40% of companies)
    • Shows strong fundamentals with room for improvement
  • Neutral (3/5): Average score - neutral indicator
    • Performance in line with industry median (middle 20%)
    • Neither significantly positive nor negative signal
  • Sell (2/5): Below average - negative indicator
    • Below-average performance (bottom 40% of companies)
    • Suggests weakness in this particular metric
  • Strong Sell (1/5): Poor score - strong negative indicator
    • Significantly underperforms industry (bottom 20%)
    • Indicates potential risk or overvaluation in that category
Note: The overall rating combines all six component scores to provide a comprehensive investment assessment. No single metric should be used in isolation for investment decisions.